Privacy policy

Privacy Policy

Last updated: June 15, 2026

This Privacy Policy describes how Willi Mirrors (operated by WILLIAMS ORGANIC INTERIORS) collects, uses, and shares information about you when you visit or make a purchase from willimirrors.com (the "Site"). By using our Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect several types of information in connection with the operation of our Site and the fulfillment of your orders:

  • Personal Identifiers: Name, billing address, shipping address, email address, and phone number provided when you place an order or create an account.
  • Payment Information: Credit or debit card details and other financial information processed securely through our payment processors. We do not store full card numbers on our servers.
  • Transaction Data: Details of purchases you have made through our Site, including products ordered, order value, and order history.
  • Device and Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and other diagnostic data collected automatically when you access the Site.
  • Communications Data: Messages, inquiries, and other content you send us via email, contact forms, or WhatsApp.
  • Cookies and Tracking Data: Data collected through cookies, pixel tags, web beacons, and similar technologies as described in Section 6 below.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To process and fulfill your orders, including shipping, delivery coordination, and returns.
  • To communicate with you about your orders, including confirmations, updates, and customer support.
  • To send you marketing communications, promotional offers, and newsletters, where you have opted in or where permitted by applicable law.
  • To improve and personalize your experience on our Site.
  • To detect, prevent, and address fraudulent transactions, technical issues, and other security matters.
  • To comply with legal obligations under applicable U.S. federal and state laws, including the FTC Act and the California Consumer Privacy Act (CCPA).
  • To analyze trends and usage patterns to improve our products, services, and Site functionality.

3. Legal Basis for Processing

We process your personal information based on the following grounds:

  • Contract Performance: Processing necessary to fulfill your orders and deliver products.
  • Legal Obligation: Processing required to comply with applicable laws and regulations.
  • Legitimate Interests: Processing for fraud prevention, Site security, and business analytics, where such interests are not overridden by your rights.
  • Consent: Processing for marketing communications where you have provided express consent.

4. Sharing Your Information

We do not sell your personal information. We may share your data with trusted third parties in the following circumstances:

  • Service Providers: Payment processors, shipping carriers, email service providers, and technology platforms (including Shopify) that assist us in operating our business. These parties are contractually obligated to protect your data.
  • Analytics Providers: Companies that help us understand how our Site is used, such as Google Analytics, subject to their own privacy policies.
  • Marketing Partners: Advertising platforms used to deliver relevant advertisements, only where permitted and in accordance with applicable law.
  • Legal Authorities: Government agencies, courts, or law enforcement when required by law or to protect the rights, property, or safety of Willi Mirrors, its customers, or others.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to standard confidentiality agreements.

5. California Consumer Privacy Act (CCPA) Rights

If you are a California resident, you have the following rights under the CCPA:

  • Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, as well as the purposes for collection and any third parties with whom it has been shared.
  • Right to Delete: You may request deletion of your personal information, subject to certain exceptions provided by law.
  • Right to Opt-Out of Sale: We do not sell personal information. However, you may contact us at any time to confirm this practice.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise any of these rights, please contact us at contact@willimirrors.com. We will respond to verified requests within 45 days as required by law.

6. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance your experience, analyze usage, and deliver targeted advertising. Types of cookies we use include:

  • Essential Cookies: Required for the Site to function properly, including maintaining your shopping cart and processing orders.
  • Analytics Cookies: Used to collect information about how visitors interact with our Site so we can improve performance and content.
  • Marketing Cookies: Used to deliver advertisements relevant to your interests across the web.

You may control cookie settings through your browser. Note that disabling certain cookies may affect the functionality of the Site. For more information, please refer to your browser's help documentation.

7. Email Communications and CAN-SPAM Compliance

When you provide your email address to Willi Mirrors, you may receive transactional emails related to your orders (such as order confirmations and shipping updates) as well as marketing communications if you have opted in. In compliance with the CAN-SPAM Act:

  • All commercial email messages clearly identify the sender as Willi Mirrors (WILLIAMS ORGANIC INTERIORS).
  • Every marketing email includes a clear and easy mechanism to unsubscribe.
  • We honor opt-out requests promptly, within 10 business days.
  • We do not use deceptive subject lines or sender addresses.

To unsubscribe from marketing emails, click the "Unsubscribe" link in any email or contact us at contact@willimirrors.com.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including for legal, accounting, and reporting requirements. Order and transaction records are generally retained for a minimum of seven (7) years in accordance with applicable tax and business record-keeping laws. When data is no longer needed, we delete or anonymize it in a secure manner.

9. Data Security

We implement industry-standard technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. Our Site uses SSL/TLS encryption for data transmission. Payment data is processed through PCI-DSS compliant payment processors. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately at contact@willimirrors.com and we will take steps to delete it.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

  • Email: contact@willimirrors.com
  • WhatsApp: +1 (314) 297-8704
  • Mailing Address: WILLIAMS ORGANIC INTERIORS, 2175 N State Hwy 360, Apt 719, Grand Prairie, TX 75050, United States